Delivery

Strategic recommendations, consultancy guidance and direction.

Creative recommendations for Brand idea, development, application and communication.

Brand guidelines for identity and communications including graphic applications, branding and promotional media.

Brand guidelines for architecture, exterior and interior environments including principles for format, zoning and circulation; colour, materials and finishes treatments for key elements, signage and graphics applications.
Local consultants briefing & liaison
Feedback, further refinement and development

Creativity

Brand Identity & Communication
Naming & Straplines
Graphic Identity - logotype, colours, symbols
Corporate & Consumer Literature
Brand Collateral
Marketing, Advertising & Promotions
Digital Media
Packaging

Branded Environments
Brand Experience
Architecture
Interior Design

Strategy

Brand Strategy
Brand Audit, Research & Analysis
Positioning & Values
Brand Architecture
Brand Extension
Offer Development
Own Brand Strategy
Brand Platform - ‘Springboard’

Corporate Strategy
Brand Culture Development
Internal Communications Customer Service